Creativity
make a difference
Are 'creativity and 'innovation' just words used randomly to fill spaces in sentences? Or, are they real forces that impact upon how an organisation works, thinks and acts?
Below is a diagram inspired by McKinsey’s 7 S model which illustrates MAD Vision's representation of what makes an organisation profitably creative and innovative i.e. competitive market leader.
Note: At the core of every corporate function lies market segmentation.
As a long term project, MAD Vision will attempt to write about…
"The Theory of everything" Organisational effectiveness and its impact on creativity and innovation
